Ms. O'Brien is a Director of Market Research and Assessments at MCRA with over 10 years of experience working for medical device companies and consulting firms.
Ms. O'Brien received a Bachelor of Arts degree with Majors in Economics and Political Science, and a Minor in Legal Studies, from the University of Rochester.
Prior to joining MCRA in June 2019, Ms. O'Brien worked for Centinel Spine as a Regional Sales Manager, where she developed and executed sales growth strategies, marketing products to physicians and hospitals. Before that, Ms. O'Brien worked as Centinel Spine's Director of Strategic Planning & Operations. In that role, she evaluated potential growth opportunities through research on industry trends, and developed business plans for new product launches and sales expansion. She previously worked as an Analyst at NERA Economic Consulting. Her career has focused on applying research and analytical skills and effectively fostering client relationships to achieve mutual growth and success.
Overview
Ms. O'Brien's work at MCRA focuses on business development in the cardiovascular device sector, where she identifies client needs, connects clients with MCRA's experts to provide guidance throughout a product's life cycle, and helps establish partnerships.